AI Insights · Timothy · July 2023
Top 5 Hasbro Games on iOS in Ukraine: Q2 2023 Performance
In Q2 2023, Hasbro games on iOS in Ukraine saw varied performance in terms of weekly downloads, revenue, and active users, with notable trends for each game.
In the second quarter of 2023, the performance of the top 5 Hasbro games on iOS in Ukraine presented an interesting mix of trends. Below, we dive into the weekly downloads, revenue, and active users for each game, based on data from Sensor Tower.
MONOPOLY GO! saw a significant increase in weekly revenue, starting from $63 in early April and peaking at approximately $915K by the end of June. Weekly downloads showed a fluctuating pattern, starting strong with 2.6K in early April, dipping mid-quarter, and then rising again to 3K in the last week of June. Weekly active users also showed a steady climb, peaking at around 6.2K by the end of June.
MONOPOLY Poker - Texas Holdem experienced a more stable revenue trend, with a notable peak at $617 in early May. Weekly downloads remained relatively constant, ranging between 123 to 147 downloads per week. Active users also showed stability, maintaining around 230 to 266 users weekly throughout the quarter.
For Magic: The Gathering Arena, revenue fluctuated significantly, peaking at $424 in mid-April. Downloads remained low but consistent, with a notable increase to 103 downloads in mid-June. Active users saw a slight decline from 262 in late March to 221 by early June, with a slight uptick to 278 by the end of June.
MY LITTLE PONY: MAGIC PRINCESS exhibited a mixed performance. Revenue saw a peak at $366 in mid-May but generally hovered around the $150 to $350 range. Downloads showed a steady trend, with a peak of 660 in the first week of April. Active users remained consistently high, peaking at around 3.7K in early April and maintaining above 3K throughout the quarter.
Lastly, MONOPOLY: The Board Game had a more modest performance. Revenue was relatively stable, peaking at $191 in late May. Downloads were minimal, with a notable absence for several weeks. As for active users, specific data was not provided.
These insights into the performance of Hasbro's top games on iOS in Ukraine during Q2 2023 underscore the varied engagement and monetization patterns across different titles. For more detailed insights and data, visit Sensor Tower.
